Did you know?
This scent's violet note exists because of ionone, synthesized in 1893 to replace violet-flower oil, once one of the most expensive materials in perfumery.
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Go is a fragrance from Joop!, released in 2006. It opens with Bitter Orange, Pimento, and Rhubarb, moves into a heart of Bourbon Geranium, Cypress, and Violet, and settles into a base of Musk and Balsam Fir.
New to top, heart & base notes? Learn how the fragrance pyramid actually works →








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