p-Isopropyl phenylacetaldehyde
At a glance
Synthetic aromatic aldehyde with a para‑isopropyl group; provides a sweet, honey‑fruity, strawberry‑like scent used in fruity‑floral perfumery. It is valued by perfumers for this distinctive character and used as a building block within larger fragrance compositions.
Why synthetics aren't a downgrade — a different toolkit → · Why some materials get IFRA-restricted →