Axe(est. 1983)
At a glance
Unilever's mass-market men's grooming and body spray brand, launched in France in 1983 (sold as Lynx in the UK/Ireland/Australia), known for its youth-oriented deodorant body sprays.
Unilever's mass-market men's grooming and body spray brand, launched in France in 1983 (sold as Lynx in the UK/Ireland/Australia), known for its youth-oriented deodorant body sprays.